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Resource: Toolkit: International Code of Marketing of Breast-Milk Substitutes

The World Health Organization’s International Code of Marketing of Breast-Milk Substitutes sets out restrictions on the marketing of infant formula and other products which replace mothers’ milk. The ARCH Project supports countries’ efforts to enforce and monitor the BMS Code at the national level. We have compiled our published resources on the BMS Code below…

Page: Toolkit: International Code of Marketing of Breast-Milk Substitutes

The World Health Organization’s International Code of Marketing of Breast-Milk Substitutes sets out restrictions on the marketing of infant formula and other products which replace mothers’ milk. The ARCH Project supports countries’ efforts to enforce and monitor the BMS Code at the national level. We have compiled our published resources on the BMS Code below…

Post: World Breastfeeding Week 2018: What You Need to Know

The ARCH team is celebrating World Breastfeeding Week (August 1-7) to elevate the importance of breastfeeding and highlight the barriers that women face when deciding how to feed their babies. Headlines over the past month have brought breastfeeding to the forefront, igniting a debate over the influence that breastmilk substitute manufacturers have (or don’t have)…

Post: Helen Keller International Statement on World Health Assembly Breastfeeding Resolution

July 12, 2018 As a global health organization, Helen Keller International (HKI) fully supports the World Health Organization’s (WHO) guidance on optimal infant and young child feeding which promotes the early initiation of breastfeeding at birth followed by exclusive breastfeeding for 6 months when appropriate complementary foods should be introduced alongside continued breastfeeding until the…

Post: “Breast-Milk Substitute Companies Must Do More to Protect Breastfeeding” Says ARCH Director Elizabeth Zehner

Writing for Malnutrition Deeply, ARCH Director Elizabeth Zehner explains the significance of the newly released 2018 Access to Nutrition Index and what it says about the behavior of breast-milk substitute manufacturers: Since 1981, The World Health Organization (WHO) has called on countries, health systems and manufacturers to implement the International Code of Marketing of Breast-Milk Substitutes as part…

Post: ARCH Indonesia Team Completes Nutrition Survey in Bandung City

The ARCH Indonesia research team recently reached a data collection milestone: the completion of 595 interviews with mothers of children under three years old in Bandung City, West Java. These interviews were conducted as part of a study designed to assess mothers’ exposure to advertising and other promotional practices for commercial foods for young children,…

Resource: Don’t Push It: Why the formula milk industry must clean up its act

This report, authored by Save the Children UK and endorsed by Helen Keller International, highlights the rapid growth of the market for baby milk formula and its potential to threaten the lives and the health of millions of vulnerable children. While recognizing the need for certain infants to be formula-fed and the right of mothers…

Post: Don’t Push It: Strengthening the call for improved WHO Code compliance

Since 2015, ARCH has investigated how commercially produced foods for infants and young children are promoted in various countries and settings. Our research was sparked by a growing concern that optimal infant and child feeding practices – such as exclusive breastfeeding for the first six months – are increasingly undermined by the inappropriate and aggressive…

Post: Joint Statement on Maternal & Child Nutrition at the WHO Executive Board Meeting

The 142nd session of the World Health Organization’s Executive Board takes place this week (22-27 January 2018) in Geneva, Switzerland. The Executive Board provides direction and input on World Health Organization priorities related to a broad range of health concerns. At this week’s meeting, a biennial report on the Comprehensive Implementation Plan on Maternal, Infant…